EMMA BRIDGEWATER
- Websitewww.emmabridgewater.co.uk
- ClientEmma bridgewater gift shop
- End DateStill in progress...

Developing a Bespoke E-Commerce Platform for Emma Bridgewater
- + Heritage-Inspired Design
We crafted a warm, elegant design that captures the charm of Emma Bridgewater’s handmade pottery and timeless British character.
- + Enterprise-Level Shopify Integration
Leveraged Shopify Plus to power a high-volume, content-rich storefront capable of handling seasonal campaigns, product launches, and personalized shopping flows.
- + Seamless React Experience
Built with React.js to deliver smooth navigation, real-time interaction, and a responsive shopping experience tailored to modern customer expectations.
- + Utility-First Styling with Tailwind
Used Tailwind CSS for flexible and maintainable UI development that stays true to the brand’s soft, handcrafted aesthetic.
- + Personalized & Optimized Shopping
Integrated product customization, performance enhancements, and SEO best practices to elevate both discoverability and customer satisfaction.

Visual and Code project hierarchy

We developed a custom design that embodies Emma Bridgewater’s artisanal spirit, drawing inspiration from their iconic hand-painted pottery and warm British heritage. Every visual element was crafted to feel inviting, personal, and true to the brand’s legacy.
The frontend was engineered using React.js and Shopify Plus, delivering a smooth, scalable, and content-rich shopping experience for customers worldwide, while supporting personalization and promotional flexibility.

- + Brand-Authentic Aesthetics
- + Mobile-Optimized Experience
- + Personalized Product Options